Marketing: Brand Management, Brand Strategy Textbooks

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The Designer's Guide to Product Vision: Learn to build your strategic influence to shape the future

By Laura Fish, Scott Kiekbusch

ISBN-10: 0-13-665432-0 | ISBN-13: 978-0-13-665432-2 | ©2021 New Riders

Price: CDN$41.24

Six Rules of Brand Revitalization, Second Edition: Learn the Most Common Branding Mistakes and How to Avoid Them, 2nd Edition

By Larry Light, Joan Kiddon

ISBN-10: 0-13-450783-5 | ISBN-13: 978-0-13-450783-5 | ©2016 Pearson FT Press

Price: CDN$49.99

Brand Flip, The: Why customers now run companies and how to profit from it

By Marty Neumeier

ISBN-10: 0-13-417281-7 | ISBN-13: 978-0-13-417281-1 | ©2016 New Riders

Price: CDN$49.99

Logo Design Love: A guide to creating iconic brand identities, 2nd Edition

By David Airey

ISBN-10: 0-321-98520-6 | ISBN-13: 978-0-321-98520-0 | ©2015 Peachpit Press

Price: CDN$49.99

Brand You: Turn Your Unique Talents into a Winning Formula

By John Purkiss, David Royston-Lee

ISBN-10: 0-273-77769-6 | ISBN-13: 978-0-273-77769-4 | ©2013 Pearson

Price: CDN$31.24

Strategic Brand Management: A European Perspective, 2nd Edition

By Kevin Lane Keller, Tony Aperia, Mats Georgson

ISBN-10: 0-273-73787-2 | ISBN-13: 978-0-273-73787-2 | ©2012 Financial Times Prentice Hall

Price: CDN$70.00

Don't Mess with the Logo

By Andy Milligan, Jon Edge

ISBN-10: 0-273-71420-1 | ISBN-13: 978-0-273-71420-0 | ©2009 Pearson Education Canada

Price: CDN$29.99

Self-Destructive Habits of Good Companies, The: ...And How to Break Them

By

ISBN-10: 0-13-179113-3 | ISBN-13: 978-0-13-179113-8 | ©2007 Pearson Prentice Hall

Price: CDN$32.99

Brand Management: A Theoretical and Practical Approach

By Rik Riezebos

ISBN-10: 0-273-65505-1 | ISBN-13: 978-0-273-65505-3 | ©2003 Pearson

Price: CDN$129.45

4D Branding: Cracking the Corporate Code of the Network Economy

By

ISBN-10: 0-273-65368-7 | ISBN-13: 978-0-273-65368-4 | ©2000 FT Press

Price: CDN$52.95